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Customer Behavioural Analytics in the Retail sector

Synopsis

Motivation

Overview of the Input Dataset

The dataset used is Supermarket aggr.Customer [1]. The dataset contains the retail market data of one of the largest Italian retail distribution company called Coop for a single Italian city [2].
The Supermarket aggr.Customer dataset used for the analysis contains data aggregated from the original datasets [2,3] and mapped to new columns. The dataset thus contains 40 features with 60,366 instances and is approximately 14.0 MB in size.

Installation and Run

Output

Contributors

Rutuja Shivraj Pawar, Nadiia Honcharenko, Shivani Jadhav, Sumit Kundu

License

This project is licensed under the terms of the MIT license.

References

[1] https://bigml.com/user/czuriaga/gallery/dataset/5559c2c6200d5a6570000084

[2] Pennacchioli, D., Coscia, M., Rinzivillo, S., Pedreschi, D. and Giannotti, F., 2013, October. Explaining the product range effect in purchase data. In Big Data, 2013 IEEE International Conference on (pp. 648-656). IEEE.

[3] http://www.michelecoscia.com/?page_id=379