diff --git a/Makefile b/Makefile
index d87b0f05d438..e6fd6862ca6f 100644
--- a/Makefile
+++ b/Makefile
@@ -492,7 +492,7 @@ docker-compose-sources: .git/hooks/pre-commit
 	fi;
 
 	$(ANSIBLE_PLAYBOOK) -i tools/docker-compose/inventory tools/docker-compose/ansible/sources.yml \
-	    -e awx_image=$(DEV_DOCKER_TAG_BASE)/awx_devel \
+	    -e awx_image=$(DEV_DOCKER_TAG_BASE)/$(GIT_REPO_NAME)_devel \
 	    -e awx_image_tag=$(COMPOSE_TAG) \
 	    -e receptor_image=$(RECEPTOR_IMAGE) \
 	    -e control_plane_node_count=$(CONTROL_PLANE_NODE_COUNT) \